WARPED RIDDIM

Ozde Duran's 2025 Graduate Menswear collection, Warped Riddim, is passionately inspired by UK Grime music and its dynamic subculture. Grime expands beyond music; it's an organic art form which narrates stories of deprivation and life within the urban subculture, allowing voices to be heard and not marginalised. Duran explores deeply into Grime's visual representation and aesthetic, using fashion to outline the genre's raw expression. The collection pushes boundaries as it forms a unique visual language which is recognisable as a brand but also establishes a fresh approach to streetwear. Warped Riddim echoes an urban realism which is captured by photographers like Simon Wheatley, whose work documents the authentic life and energy of UK Grime culture, providing original research for the collection.

The collections desire is to portray the evolution of Grime culture, from its origins in East London estates to its present global success. Drawing from the style of the scene, both past and present, Duran reconceptualises key elements of sportswear and streetwear by playing with oversized circular silhouettes inspired by vinyls, while blending it with luxury materials such as tweed and denim, creating textural freshness that illustrates the genres journey and challenges traditional perceptions of luxury. The colour palette embodies deep greys and black, fused with vibrant reds and multi colours, imitating the genres energetic beats. Duran wanted to embed the music into the garments through the use of pintucking to portray Grime soundwaves.

Embedded in personal experience, Duran's involvement in the music and DJ scene supplied a deep understanding of its cultural roots, allowing Warped Riddim to interpret subcultural identity while cultivating it to become a new era of streetwear.

Photographer : Dylan Wolstenholme

Models: Pherone Ateesa, Max, John